Classification
2- Complexity
- Medium
- Impact area
- Business
A visual representation of customer experiences across touchpoints to identify pain points and improvement opportunities.
360° overview
Six perspectives place the building block in context. The numbers show where each perspective continues in the reading path.
The building block at a glance
Customer Experience Map
360°
Integrations
CRM systems for data enrichment
+2
Holistic perspective across all touchpoints
Value stream stage: Discovery