Loading content
Model to describe and govern all phases of a product from idea to retirement. Helps organize responsibilities, decisions, and handovers across the product value stream.
The product lifecycle describes a product's phases from idea and development through launch, operation, and end-of-life. It structures decisions, responsibilities, and handovers across the product value stream. Organizations use it to govern investment, release planning, support and to optimize total lifecycle costs. It covers strategic and operational perspectives.
Duration from idea to first production release.
Accumulated costs for development, operation and retirement.
Measure of user satisfaction and willingness to recommend.
A SaaS vendor manages releases, customer success and end-of-life via a central lifecycle model.
Focus on manufacturing readiness, spare parts provisioning and long-term service during operation.
Fast release cycles, app store management and continuous user analytics shape the lifecycle.
Define lifecycle phases and adapt to products
Establish responsibilities and decision rights
Introduce metrics and reporting
Configure tools and integrations for releases and operations
Schedule regular reviews and adjustments of the lifecycle process